Playbook

The 7-Day Digital Product Launch

From "I know something" to a product people can buy, in one focused week. One decision a day.

29 €
Jetzt kaufen

Sofort-Download: Nach der Zahlung kommen die Dateien per E-Mail und im Kundenportal von Dodo. 14 Tage Widerrufsrecht, auch nach dem Download. Widerrufsbelehrung

Was du bekommst

  • Day-by-day playbook: one decision per day, from problem to launch
  • Launch planner (Excel / Google Sheets / Numbers) with 10 tabs
  • Problem scoring that ranks your ideas by pain, frequency, proof and fit
  • Pricing calculator: what you keep after fees and what a goal requires
  • The 2-week content plan with dates, hooks and status
  • Sales page in seven blocks, checkout tests and launch checklist
  • A filled-in example product to copy the level of detail

Format PDF playbook (11 pages) · Excel planner (10 tabs) · ZIP

Most digital products never launch. Not because the idea was bad, but because the builder kept polishing something nobody had asked for.

This playbook gives you seven days with one decision each: the problem, the promise, the outline and price, the build, the page and checkout, the launch content and launch day itself. The planner turns every day into a tab you fill in.

What you'll have on day 7

  • A product three real people said they wanted.
  • A one-sentence promise and a price you checked against fees.
  • A sales page in seven blocks and a checkout you tested with a real purchase.
  • Six launch posts planned over two weeks.

What's inside

  • The playbook (PDF): each day with Decide, Do and Done when.
  • The launch planner (Excel, works in Google Sheets and Numbers): problem scoring, promise check, outline, pricing calculator, sales page, content plan, launch checklist, feedback log and a filled-in example.

Who it's for

People who know something worth teaching and want to turn it into a guide, template, workflow or tool, without spending months on it.

Not for you if

You're looking for income promises or a done-for-you product. You still build it; this makes sure you build the right thing, fast.